GIEM Checklist before Lunch

  1. Institute Registration: Ensure “Global Institute for Event Management” is registered as a legal entity (Trust/Society/Section 8 Co.).
  2. Get the Name TradeMark Registered (Optional)
  3. NSDC Application: File the intent and begin the TP application process with the Tourism & Hospitality Skill Council.
  4. Website & Brochure Claims: All marketing materials for the first batch must clearly state the nature of the joint certificate. Avoid using terms like “Government Recognized” unless and until you have NSDC affiliation.
  5. Fee Structure: Ensure the fee for the joint-certificate course is justified by the quality of training and infrastructure, as it won’t initially carry a government subsidy.

1. Course Module Finalization

Certificate in Foundation Event Management (3 Months)

Detailed Module Breakdown:

Module 1: Event Industry Fundamentals (Weeks 1-2)

  • Introduction to Event Management
  • Types of Events: Corporate, Social, Weddings
  • Event Industry Ecosystem in India
  • Career Opportunities
  • Practical: Event case study analysis

Module 2: Event Planning & Design (Weeks 3-5)

  • Client Briefing & Concept Development
  • Budgeting & Financial Management
  • Venue Selection & Management
  • Event Design & Theming
  • Food & Beverage Planning
  • Practical: Create event proposal with budget

Module 3: Marketing & Project Management (Weeks 6-8)

  • Digital Marketing for Events
  • Sponsorship Acquisition
  • Project Management Tools
  • Vendor Management
  • Stakeholder Coordination
  • Practical: Develop marketing plan

Module 4: Operations & Execution (Weeks 9-10)

  • Technical Production (AVL Basics)
  • Registration & Guest Management
  • Risk Assessment & Safety
  • On-site Problem Solving
  • Practical: Site visit & technical recce

Module 5: Capstone Project (Weeks 11-12)

  • Live Project with Access India
  • Final Presentation to Industry Panel
  • Portfolio Development
  • Practical: Internship opportunity for top performers

Pre-Lunch Checklist of 1st Batch(20 Per Batch)

Published October 19, 2025 · Updated October 19, 2025

1. Course Module Finalization

Certificate in Foundation Event Management (3 Months) – 12 Weeks >> 20 Hours Per Week

Detailed Module Breakdown:

Module 1: Event Industry Fundamentals (Weeks 1-2)

  • Introduction to Event Management
  • Types of Events: Corporate, Social, Weddings
  • Event Industry Ecosystem in India
  • Career Opportunities
  • Practical: Event case study analysis

Module 2: Event Planning & Design (Weeks 3-5)

  • Client Briefing & Concept Development
  • Budgeting & Financial Management
  • Venue Selection & Management
  • Event Design & Theming
  • Food & Beverage Planning
  • Practical: Create event proposal with budget

Module 3: Marketing & Project Management (Weeks 6-8)

  • Digital Marketing for Events
  • Sponsorship Acquisition
  • Project Management Tools
  • Vendor Management
  • Stakeholder Coordination
  • Practical: Develop marketing plan

Module 4: Operations & Execution (Weeks 9-10)

  • Technical Production (AVL Basics)
  • Registration & Guest Management
  • Risk Assessment & Safety
  • On-site Problem Solving
  • Practical: Site visit & technical recce

Module 5: Capstone Project (Weeks 11-12)

  • Live Project with Access India
  • Final Presentation to Industry Panel
  • Portfolio Development
  • Practical: Internship opportunity for top performers

2. Course Fee Structure

Fee Breakdown per Student:

ComponentAmount (INR)Remarks
Tuition Fee45,000Covers instruction & materials
Registration Fee5,000One-time, non-refundable
Study Material3,000Printed modules, case studies
Practical Kit2,000Templates, checklists, software access
Examination Fee2,000Assessment & certification
Total Course Fee57,000Per student

Hostel & Food Extra

Payment Options:

  • One-time Payment: ₹55,000 (₹2,000 discount)
  • Installment Plan: ₹25,000 at admission + ₹20,000 in Month 2 + ₹12,000 in Month 3
  • Early Bird Discount: 10% for admissions before [Date]

Revenue Projection (20 Students):

  • Maximum Revenue: ₹11,40,000
  • Expected Revenue (with discounts): ₹10,00,000 – ₹11,00,000

3. Faculty & Staff Structure

Core In-House Faculty (Full-time):

1. Program Director / Senior Faculty

  • Qualifications: Master’s in Hospitality/Event Management + 8-10 years industry experience
  • Salary Range: ₹70,000 – ₹90,000 per month
  • Responsibilities: Overall program delivery, curriculum development, industry partnerships

2. Event Management Faculty

  • Qualifications: Degree in relevant field + 5+ years experience
  • Salary Range: ₹45,000 – ₹60,000 per month
  • Responsibilities: Teaching core modules, student mentoring

Visiting Faculty (Part-time / Guest Lecturers):

Industry Experts (₹2,000 – ₹5,000 per session):

  1. Wedding Planner – Specialized session on wedding design
  2. Corporate Event Manager – Corporate client handling
  3. AV Technical Expert – Sound & lighting fundamentals
  4. Digital Marketing Specialist – Event promotion strategies
  5. Catering Manager – F&B operations
  6. Legal Consultant – Contracts & compliance

Access India Professionals:

  • Utilize senior team members from Access India for practical sessions
  • Honorarium: ₹1,500 – ₹3,000 per session

Administrative & Support Staff:

1. Program Coordinator (Full-time)

  • Salary: ₹30,000 – ₹40,000 per month
  • Role: Student coordination, scheduling, administration

2. Placement & Industry Relations Officer

  • Salary: ₹35,000 – ₹45,000 per month
  • Role: Internship coordination, industry tie-ups, placements

3. Front Desk Executive / Office Assistant

  • Salary: ₹18,000 – ₹25,000 per month
  • Role: Reception, inquiries, general administration

4. Housekeeping & Support Staff

  • Salary: ₹12,000 – ₹15,000 per month

4. Infrastructure & Setup Requirements

Classroom & Facilities:

  • Training Room: Capacity for 25-30 students
  • Faculty Room: Workstations for 3-4 faculty members
  • Reception/Waiting Area: For visitors and prospective students
  • Library Corner: Industry magazines, books, case studies
  • Practical Demo Area: Space for event setup demonstrations

Equipment & Technology:

  • Projector & Screen
  • Sound System with microphones
  • Whiteboards/Flip charts
  • Wi-Fi connectivity
  • Computers for students (if required)
  • Basic event equipment for demonstrations

5. Marketing & Admission Process

Recruitment Strategy for 20 Students:

  1. Digital Marketing:
    • Dedicated website with online application
    • Social media campaigns (Instagram, Facebook, LinkedIn)
    • Google Ads targeting Hyderabad region
  2. Offline Outreach:
    • College campus visits
    • Career fairs in Hyderabad
    • Newspaper advertisements in local editions
  3. Admission Timeline:
    • Application Start: 3 months before course commencement
    • Early Bird Deadline: 2 months before
    • Final Admission Deadline: 1 month before

Selection Process:

  • Application Form Review
  • Personal Interview (in-person/online)
  • Basic English Communication Assessment
  • Final Offer Letters

6. Operational Budget (First Year)

Income (20 Students): ₹10,00,000 – ₹11,40,000

Expenditure Breakdown:

CategoryEstimated Cost (INR)
Faculty & Staff Salaries₹4,80,000
Infrastructure & Rent₹2,40,000
Marketing & Promotion₹1,00,000
Study Material & Resources₹60,000
Administrative Expenses₹80,000
Guest Faculty Honorarium₹50,000
Miscellaneous & Contingency₹40,000
Total Estimated Expenses₹10,50,000

Financial Projection:

  • Break-even: 18-20 students
  • Expected Surplus: ₹50,000 – ₹90,000 (with full batch)

7. Timeline for Launch (Starting November 1, 2025)

August 2025:

  • Finalize curriculum and faculty appointments
  • Begin marketing campaigns
  • Infrastructure setup completion

September 2025:

  • Start admission process
  • Conduct orientation sessions
  • Faculty training and preparation

October 2025:

  • Finalize student admissions
  • Prepare study materials
  • Coordinate with Access India for practical sessions

November 1, 2025:

  • Course commencement
  • Orientation program
  • First module begins

8. Compliance & Documentation

Essential Documents:

  • Institute registration certificate
  • Fee structure approval from management
  • Faculty appointment letters
  • Student admission forms and agreements
  • GST registration for fee collection
  • Insurance policies (if any)

VISITING FACULTY RECOMMENDED FREQUENCY

For a 3-month (12-week) intensive certificate course, here is the recommended frequency and structure for visiting faculty and industry experts.

Recommended Frequency: Bi-weekly Sessions

Aim for one visiting faculty session per week, or six sessions total per 3-month course.

This translates to approximately one industry expert session every two weeks.

Detailed Session Breakdown:

Here is a visual breakdown of how to distribute these sessions throughout the 12-week course:

Visiting Faculty Session Distribution

Visiting Faculty Session Distribution

3-Month Certificate Course in Event Management

Session Details

Module 2: Planning & Design (2 Sessions)
Week 3: Senior Wedding Planner – “Real-world Client Briefing & Concept Pitches”
Week 5: Catering Manager – “Behind the Scenes: F&B & Venue Operations”
Module 3: Marketing & PM (2 Sessions)
Week 7: Digital Marketing Specialist – “Selling Out Events: Digital Marketing Strategies”
Week 9: Event Technology Specialist – “Tech on Site: AV Equipment & Virtual Platforms”
Module 4: Operations (1 Session)
Week 10: Senior On-site Event Manager – “Crisis Management: When Things Go Wrong On-Site”
Module 5: Capstone (1 Session)
Week 11: Panel of Industry Professionals – “Capstone Project Review & Industry Feedback”

Implementation Strategy

This distribution ensures consistent industry exposure throughout the course, with expert sessions strategically placed to reinforce theoretical concepts with practical insights. Each session is scheduled when students have gained enough foundational knowledge to benefit maximally from industry expertise.

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